Thrifty new wind blowing, high-star hotels have put down "posture" to seek transformation and development. Furui hotel management company yesterday announced its mid-priced hotels in the "tall" Hefei official carrier, hotel industry have been falling chess mass market; Meanwhile, these midrange hotels also attract a lot of capital. "Chase."

High-star hotel off the chess mass market
"Normally at this time, high-star hotel did not provide the year, did not think there was such Pupil venue for me to pick." Yesterday, is preparing for the end of the activities of a company Lee told reporters. Reporters learned from the tourism market, when nearly year-end, in previous years, this time a house is hard to find high-star hotel, now a non-weekend prices, and some high-star hotels or even just tens of dollars you can get them.

One from the Provincial Tourism Bureau statistics show that as of now, Anhui four, five-star tourist hotel has 146. Case of Hefei city, there are 29 hotels, including five-star hotel 9, 20 four-star hotels, the province accounted for 40.9% and 16.1% respectively. On the one hand is the blind expansion of high-star hotels and economy hotels to intense competition, on the other hand is a high-end hotel and catering industry this year, the overall market downturn. Close of the year, high-star hotel will take a substantial decline in a single volume, Christmas dinner prices "diving", more than four-star hotel is the initiative to contact travel agents, the initiative to come to talk about the conference given policy cooperation.

Midrange hotel investment burgeoned
In this context, Hefei midrange hotel investment to start fast.

Hotel industry sources, now Hefei hotel occupancy in the end who is not only for business and travel guests, there are many people arrange home visitors admitted to the mid-priced hotels; while in Wuwei county economic good, because a lot of people in the field business or employment, Chinese Lunar New Year back home, are also staying in a hotel.
In addition to the layout of the ancient force beyond the end of the hotel, the Han court, such as home, also has started registration end hotel brand, in the end some brand hotels in Wuwei County expansion "territory." At the same time, because in the end optimistic about the hotel business opportunities, many people began to invest in, "is to do some original decorative materials business, some do small family hostels, accumulation of the 'pot of gold', it begins to make investments in end hotel. "related parties.

Associate Professor of Business Administration co-workers Zhang Xin believes that positioning in the end hotels more in line with the second-tier cities, coupled with the national policy guidance, which will push the end of the hotel to usher in a new development opportunity.